RETAIL PHOTO TAGGING

Retail domain is prone to be disrupted by computer vision where brands are getting deep visibility into how their products are stocked in retail shelf's across several thousands or lakhs of stores across different retail channels. Brands get to know if their visibility elements are implemented properly at every retail outlet, so that they have stand out in the clutter of multi-brand retail outlets. The problem of retail viability and execution audit is highly important to every single retail brand ranging from FMCG/CPG brands, consumer durable brands, fashion brands and more.

What is Retail Photo Tagging?

Retail photo tagging is an innovative technology that allows retail stores to efficiently track inventory and customer preferences. It uses facial recognition software to accurately identify products on store shelves, and can even make personalized recommendations to customers. The technology focuses on in-store tracking through the use of photos taken by cameras placed in the aisle or outside the store, rather than barcode scanners. This avoids the risks associated with manual tracking and provides information that is more accurate and up-to-date. Additionally, it allows stores to better understand customer preferences so they can adjust their inventory accordingly. Retail photo tagging has become increasingly popular as a way for stores to create a more tailored shopping experience while also increasing efficiency in their operations.

Key Benefits of Retail Photo Tagging

Technology Implementation

The implementation of retail photo tagging involves sophisticated computer vision algorithms that can identify products at the SKU level. This technology goes beyond simple barcode scanning to provide detailed insights about product placement, shelf organization, and brand visibility. By leveraging high-quality annotated datasets provided by Infizoom, retail brands can achieve unprecedented levels of visibility into their in-store operations.